Customer Communication Re-assessment

Brooklyn Public Library

Written by Dgiles on Thu, 02/04/2016 – 14:47

Like many other large library systems, Brooklyn Public Library uses a number of different technology vendors to communicate with our customers, whether by email, printed receipts, self-check machines, digital kiosks, texts, or announcements over social media. These different systems come with different requirements that constrain our ability to communicate effectively and consistently with our patrons. A METRO fellow with a deep understanding of these sorts of systems and experience in communication design and marketing could help us innovate on top of these platforms and ultimately pave the way for a more effective customer communications strategy.